NXT, WWE’s developmental territory-turned-second-tier touring brand has a major problem: It’s fifty-percent meh.
The shining stars of the NXT brand are the women. They are generally highly-skilled wrestlers, performing unique characters, with strong fan followings.
The ‘meh’ half of NXT is the male roster. Not all, but most, of the male wrestlers on the brand fit into one of three categories:
Sub-par retreads of previous characters like laughably bad CM Punk/Undertaker/Gangrel/Kane mash-up Allister Black, and hyper-sexualized Orland Jordan/Gorgeous George/Adrian Street/Adrian Adonis/Goldust hybrid Velveteen Dream.
Lower mid-carders that are generally skilled wrestlers but such generic/bland characters that they are destined to be lost in the shuffle if they’re ever moved up to the main roster. Roderick Strong, Miller and Thorne, Fish and O’Reilly are prime examples.
Young guns and seasoned pros that are ready for the main roster like Eric Young, Drew McIntyre, Dozovic and Knight, Pete Dunne, and Tyler Bate.
NXT should be transformed into an all-women’s brand.
There’s already too many excellent female wrestlers to feature on Raw, Smackdown and NXT. Add in the glut of terrific women wrestlers plying their trade on the independents, and you’ve got more than enough stars to comprise an exclusively female brand.
Women are a big deal in the main stream media right now. Announcing an all female brand (featuring genuinely deserving talents) would be a PR boon. That the women selected for the roster are there because they’ve earned their spots, not simply because of their gender, is a great message to send WWE’s large youth audience.
The male wrestlers not ready for the main brand could easily be loaned out to Ring of Honor, New Japan or other upper level companies for seasoning or repackaging.